originally uploaded by Joi Ito
Friday, March 28 was held at the Chamber of Commerce Milan, in the broader context of More Than Zero Festival , the meeting entitled "Digital Prosperity" with the participation Francesco Sacco, Salvo Mizzi , Joi Ito , David Orban , Federico Rampolla, Derrick De Kerckchove and Gian Paolo Torrielli .
of this Panel would like to present here some arguments, in summary fashion, without any pretense of completeness (refer to the blogs of the speakers for details). I must say that the first part of the meeting was occupied by clichés and have heard many words, perhaps too many words.
While here with open Luca De Biase a window that brings fresh oxygen, just when you start talking about quality and not quantity, of new indicators of well-being rather than GDP, decrease happy instead of endless development.
"The qualitative side, represents for some the welfare and happiness. We speak here of the economy of happiness, as opposed to how to interpret consumerist happiness. This that satisfaction from consumption in the short term, while that this is a long-term are the friendships, relationships. The new media make it possible for people to connect in new ways. [...]
The new medium is made people, people who express themselves and connect is not the ultimate solution, but it is clearly a possibility. The moment you put in this dimension, in terms of linking up people, there is a tendency towards a growth in quality and not quantity. "
By David Orban ( photo by Joi Ito ) will begin to better understand the margins that we are moving. Indeed
Orban emphasizes the particularity of this period of scanning, using the metaphor of physical change state, "if we heat the water up to 90 °, the physical state of water does not undergo major changes, but a lot happens between 90 and 105, even at 105 does not reach the water either, because 100 ° turns into steam. "
spoken thus of a "paradigm shift in reality." So strong is the change due to digital innovation, so is the Italian cultural inertia that counteracts and slows it down. In this case "is a mentality that must be open." An open culture is the bearer of value added .
Joi Ito ( photo by Jonathan Moore ) underlines the fact that "Prosperity is a dangerous word, because often linked to consumerism."
have the same idea and I would add that today's consumerism is certainly not prosperity, if anything, a decline vulgar and provincial. And is directly proportional to the capital provided, the more money you have to spend and the more you consume.
's arrival, right at the end of the panel of Derrick de Kerckhove ( photo by Joi Ito ) was the ' hype around the match. In a few brief words underlined the importance of Italy to secure a wireless network and free for all. 'It may in Italian universities there is wireless, but you can not access? ". In addition, De Kerckhove rightly pointed out that one can not speak of "Prosperity technology", if we take into account the natural environment and the limitations imposed on it.
Thanks Derrick , an immense pleasure to have known, as was also a great pleasure to have known Joi, And finally, thanks to Luca already knowing David .
soon JSR
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